Roto Grip in the news.

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The 19th Annual International Bowl Expo kicked-off at noon today, with thousands of bowling industry retailers and distributors gathering inside the Orange County Convention Center to get a close-up look at what's new from manufacturers.

As seen by expo attendees and over 6,000 online viewers, Storm Live Co-Host and PBA Hall of Famer Randy Pedersen was joined by Roto Grip's Brand Manager Chris Schlemer and RG National Staffers Wes Malott and Stu Williams for the first of two product showcases. 

There will be four product showcases, over the two days of Bowl Expo, broadcasted on Storm Live which started off today with the unveiling of Roto Grip's five new additions to its' HP Ball Lines. Today's news provided the bowling industry with an in-depth informative discussion regarding design, technology and performance of the Sinister, Hysteria, Outcry, Scream™ and Shout™.

Roto Grip Balls Unveiled – #Own It!


If they knew what was coming, they’d never sleep.

From out of the shadows, I emerge as the winner. The moment I hit the lane, I dominate my foes and leave them agonizing over what’s coming next. My all-new Cage™ Core is the nucleus from which my rage builds, leaving my competition contemplating their exit strategy. They can either bow out now, or leave with their heads in their hands.

They can prepare, but they’ll never be ready.

I inflict madness on the masses, roaming from lane to lane spreading chaos and destruction. With unmatched power and aggression, I will annihilate the pins and savor my enemies’ howls of defeat as I venture on to my next assault.

You can’t ignore me.

My battle cry deafens opponents as I fight through difficult conditions on my way to victory. My core and coverstock are designed for exceptional control, wherever the fight takes me. Make no mistake, this is war and I’m here to win.

Rock out your game in perfect harmony.

After a quick wardrobe change, we’re back on stage and ready to bring the house to its feet. Our game is in tune, our anthem is rockin’ and our friends are by our sides. Let’s crank up the fun and show these people what it means to have a good time.

New to the game and already making noise.

Just because we’re fresh on the scene, don’t expect Scream and me to disappear into the corner like scared little puppies. We’re here to get this whole place rockin’. Because bowling doesn’t always have to be about the competition. Once in a while it should just be about good times. All we need is a lane, good tunes and a house full of people that wanna rock out with their weight blocks out. Raise your glasses for a night to remember, and let’s get loud.


Product Showcase #2 included a look back on Storm’s success on the PBA National Tour, featuring Major Title hosted by Randy Pedersen with Pete Weber, Jason Belmonte, and Wes Malott. 

Pete Weber has 10 Major Titles (tied with Earl Anthony) on his resume including his win at the 2013 PBA Barbasol Tournament of Champions where he became the first player to win the PBA Triple Crown for a second time.  Weber is 1 of 5 players to win the Triple Crown which includes the World Championship, Tournament of Champions and US Open.

Jason Belmonte won the 2014 Barbasol PBA Tournament of Champions and back-to-back USBC Masters Titles (2013 and 2014) to become the first player in 49 years to win consecutive titles dating back to when Hall of Famer Billy Welu did it in 1964 and 1965.

Wes Malott was crowned the 2013 US Open Champion.  Malott finished second to Jason Belmonte in Barbasol PBA Tournament of Champions losing 219-218 in championship match but won the US Open at Columbus Western Bowl (Columbus, Ohio) for his first major…defeating Jason Belmonte, 214–156.

Be sure to tune into Storm Live tomorrow morning beginning at 9:45 AM when Co-Hosts PBA Hall of Famers Bo Burton, Jr. and Randy Pedersen join Live Anchor, Mike Flanagan.

Product Showcase #3Start Time: 11:13 AM

Storm Ball Launch – Innovation
Featured Host – Randy Pedersen; Guests include Hank Boomershine (VP of Sales), Victor Marion – (Director of Research & Development) and PBA Champions Jason Belmonte and Rhino Page
Product overview of the new Storm Optimus, Hy-Road Solid and Pitch Black
Product Showcase #4: Start Time: 1:45 PM
Accessorize Your Game
Featured Host – Randy Pedersen; Guests include Tyler Jensen (Regional Sales Manager), Peter Somoff (Global Technical Advisor) and Tim Mack (Public Relations Specialist)
A review of Storm, Roto Grip and Masters Product groups including Cleaners, Accessories, Shoes and Bags
Storm Products Inc. is a leading manufacturer and marketer of high performance bowling equipment, featuring the Storm and Roto Grip brands.
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